Answer engines use it to reinforce authorship and authority signals, tying content to a known person rather than an anonymous name. Linked sameAs profiles help an assistant disambiguate common names and credit the right expert.
Apply Person to author bios, team pages, and expert profiles, one block per individual.
Example
{ "@context": "https://schema.org", "@type": "Person", "name": "Jamie Lee", "jobTitle": "SEO Analyst", "url": "https://acme.example/team/jamie", "sameAs": [ "https://www.linkedin.com/in/jamie-lee" ] }
Add the JSON-LD to the person's bio or profile page and keep the name and role consistent with visible content. Use sameAs to link verified professional profiles that confirm identity. See the AEO guide and the FAQ schema for AEO page, and review schema markup fundamentals. Validate your markup with SEO AEO Specialist's free audit of up to 50 pages.
FAQ
How does Person schema support E-E-A-T?
By tying content to a named, verifiable individual with a role and linked profiles, Person schema helps answer engines associate real expertise and experience with your pages. It makes authorship legible so engines can weigh author authority when selecting sources.
Can I link Person to my Organization?
Yes. Use properties like worksFor or affiliation to connect a Person to your Organization, reinforcing both entities. Keep names consistent across both schemas so engines merge them cleanly. SEO AEO Specialist audits up to 50 pages to diagnose AND fix conflicting identity signals.
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